“We’ve built the new Kindle app from the ground up for book lovers, giving readers easy access to everything they might want to do with their books, all in one place,” said Chuck Moore, Vice President, Kindle. “It’s now easier than ever to turn your phone or tablet into a book and immerse yourself in an author’s world at any time.”iOS users will also be able to sign into their Goodreads accounts to discuss books and get recommendations from fellow readers, thanks to integration with the social network built directly into the app. Amazon owns Goodreads, and has added functionality for the reader-based social network into a few of its Kindle devices since it purchased the company in 2013.